EX NIHILO is inspired by an optimistic French era in which everything seemed possible: The Avant-Garde, the starting point of an ideology based on experimentation and modernity. A legacy of the French Revolution, the Avant-Garde is provocative and disruptive in essence. EX NIHILO uses only the best natural and synthetic raw materials without cost constraints. It gives Carte Blanche to perfumers to unleash their creativity while respecting the DNA of the house. One single requirement: to revisit the classics giving a roughness or an accident to the materials to obtain a unique and modern result, typically French.