EX NIHILO is inspired by an optimistic French era when everything seemed possible: L'Avant-Garde, the starting point of an ideology based on experimentation and modernity. A legacy of the French Revolution, the Avant-Garde is provocative and disruptive by essence.
EX NIHILO uses only the best natural and synthetic raw materials without cost constraints. It gives Carte Blanche to perfumers to unleash their creativity while respecting the DNA of the house.
One requirement: revisit the classics by giving a roughness or accident to the materials to achieve a unique and modern, typically French result.
